Hey, friend!
THIS Thursday, I’m opening up enrollment to an 8-week sprint through my course, Lead Your Profit: CEO Essentials for Life Coaches & Entrepreneurs.
There will be live calls, yoga, Human Design, and LOADS of coaching biz support!
If you are a coach who’s considering investing in their business this year, join me for a live Q&A/Strategy Call on February 11th at 1 pm PST. Register HERE! (It’s complimentary – anyone can join).
There’s a lot of talk about niching, to niche or not to niche, how to get the right niche, don’t switch your niche… BUT, I’ve got a different definition of the word that might help you – no matter how niched you are.
Caryn’s Niche Definition: How to love your people ahead of time.
Not so bad, right?!
With this definition, Niche gets to be fun! An example: the way you get tulips and champagne when your great aunt comes to visit (remember when that was a thing we’d do, have people over to our houses?!) because you know she loves them.
Or, how you leave the onions out of the chili because you know your partner doesn’t like them.
We are seeing them, making space for their preferences, honoring who they are, showing them we care about them and what they care about.
I think a niche does the same thing.
I could share the heart of my message through a million different lenses. I choose to do it through business, ownership, leadership, for coaches – I do that for you. And, the more I get to know you, the better I get at it.
I want you to think about how you specifically love your people through the clarity of your message, the metaphors that are just for them, and the inside jokes only they will get…
See! You’re already doing it, I knew it! Keep going. And remember to let yourself feel the love – not just the frustration or confusion that the niche conversation can bring up, but the actual felt sense of love that you create when you see your people and set the table just for them. Napkin rings and all… ( if those are still a thing 🤔)
You’ve got this.
