Welcome to part 1 in a 3-part series for coaches. This is for you if you’re ready to build your business your way.
Your business model is yours. It should reflect you, your skills, gifts, and strengths!
But too often, people tell you how to do business, and your business loses its cadence. It becomes a to-do list, and starts to feel less like you over time (this is also where I see people burn out!).
So in this blog, I want to explore what it means to run a business that’s based on YOU: your energy, your problem-solving skills, and your joy.
By the way, if you’d like to have a 1:1 conversation about this, applications for The Advisors Circle are open. Book a call here, and we can talk about building the right business model for YOU. Let’s talk!
What I See: Once people “make it”, they want to tell you how you can “make it” too. That’s great and kind, generous even!
What I don’t love is when people are trying to be generous but suddenly tell you how they reached a business milestone, rather than how you can hit the same milestone in a way that works for you.
Or, when someone learned from their coach, who makes a lot of money. Then they do something sort of similar, and subsequently teach you what their coach taught them. Nuance gets missed because they don’t have access to a broader context (and it starts to feel a little pyramid-y 🔺 at this point, too).
Those experiences tend to feel like someone is teaching with a sledgehammer to me. “Do it this way, period.” It’s not human, dare I say, it’s not even humane.
So, I get it. We always want to show people the way to good things. Here’s where you have to be more discerning: Are they showing me one way, or are they guiding me to my way based on their deep knowledge and grounding in the field and space, as well as their ability to know and understand me and how I fit in all of it.
The Solution: Make sure you get the advice that works for your business, WHEN you need it.
You don’t need high-level, finely tuned, nuanced business support when you’re just taking your first swings at things. You just need to get up to bat, take some swings, hit some fouls, homers, and base-hits until you have data to mine, patterns to notice, and felt experience to draw on.
Your Take-Away: Know what kind of support you need, depending on what stage of business you’re at. Then, you can get the correct support at the right time so you don’t start making changes too early for it to be helpful – or overpay with your time too late for it to be a good deal (this looks like high-level group programs for beginners when you’re not one.)
There are a lot of business models that work and work beautifully.
You just need to be sure that You + Your Experience + Where You Want to Go = Your Model.
Not Them + Their Experience + Where They Want You to Go = Their Model For You.
Make sense? Reply with thoughts. I want to hear them!
➡️ Book a 20-Minute Coffee & Clarity call with me, and we’ll decide together.
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